{"product_id":"alcove-styling-cream","title":"Alcove Styling Cream 250ml\/ 8.5pz","description":"\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSmooth, defined, and effortlessly polished — every single day.\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Alcôve Styling Cream is a professional-grade anti-frizz styling and smoothing cream originally developed for salon use and now available directly to consumers. Its lightweight formula delivers flexible hold, frizz control, and heat protection in a single step — making it one of the most versatile styling products in the Alcôve range.\u003c\/p\u003e\n\u003cp\u003eApply to damp hair before blow-drying to smooth, protect, and add shine, or work through dry hair to tame flyaways, add definition, and refresh your style throughout the day. It works beautifully on all hair types — from straight to wavy to curly — and never leaves hair feeling stiff, sticky, or weighed down.\u003c\/p\u003e\n\u003ch4 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIDEAL FOR:\u003c\/h4\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cspan\u003eFrizzy, flyaway-prone, or hard-to-manage hair\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✔ Wavy or curly hair that needs definition and smoothness\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✔ Straight hair that needs polish and shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✔ Hair that needs heat protection during blow-drying or styling\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✔ Color-treated or chemically processed hair\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e✔ Fine to thick hair — all textures welcome\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFEATURES \u0026amp; BENEFITS:\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eTames frizz and flyaways for a smooth, polished finish\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eDefines natural texture and enhances curl pattern\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eProvides flexible hold without stiffness or residue\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eHeat protection for blow-drying and styling\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eAdds shine and softness to every strand\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eLightweight formula — safe for daily use on all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHOW TO USE:\u003c\/h4\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003e\u003cspan\u003e3 ways to use it:\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e1. Smooth Styles: Apply a small amount to damp hair and let it air dry, or use on dry hair for a sleek finish.\u003cbr\u003e\u003cbr\u003e2. Voluminous Blowouts: Apply a small amount from mid-lengths to ends before blow drying.\u003cbr\u003e\u003cbr\u003e3. Define Curls: Distribute throughout the hair length using your fingers (in a gentle raking motion) and scrunch hair gently or shape to create curl definition.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Alcove","offers":[{"title":"Default Title","offer_id":46567436812438,"sku":null,"price":18.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0416\/9786\/9974\/files\/styling-creamalcove-hair-5309655.webp?v=1789871958","url":"https:\/\/easternbeautysupply.com\/products\/alcove-styling-cream","provider":"Eastern Beauty Supply","version":"1.0","type":"link"}