{"product_id":"iso-option-exo-perm-kit-damage-free-exothermic-waving-for-energized-curls-on-longer-resistant-hair-1-application","title":"ISO Option Exo Perm Kit Damage-Free Exothermic Waving - For energized curls on longer \u0026 resistant hair (1 Application)","description":"\u003cp\u003e\u003cspan\u003eThe Option Exo perm is a damage-free exothermic perm for energizing curls on longer, stronger hair. Its exothermic thio-free formula diffuses more evenly than classic perms.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eISO's exclusive, patented, thio-free formula utilizes Isoamine, a naturally derived waving agent. Isoamine penetrates more deeply and evenly into the hair than conventional waving agents without aggressively lifting the cuticle. Since the internal structure and integrity of the hair is not disrupted, there is no need for conditioning additives that can hinder the perming process. The result is resilient curls and healthy hair. \u003c\/p\u003e\n\u003ch4\u003eHAIR TYPE:\u003c\/h4\u003e\n\u003cp\u003eEnergized curls on longer and resistant hair\u003cbr\u003eNormal to coarse textured hair\u003cbr\u003eTinted hair in good condition (20 volume or less)\u003cbr\u003eResistant or gray hair\u003cbr\u003eLong hair\u003c\/p\u003e\n\u003ch4\u003eKEY FEATURES \u0026amp; BENEFITS:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eExothermic Activator\u003c\/li\u003e\n\u003cli\u003eFor off the scalp and condensed techniques\u003c\/li\u003e\n\u003cli\u003eCan be self-times or variable\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHOW TO USE:\u003c\/h4\u003e\n\u003cp\u003e\u003cb\u003eSee manufacturer's instructions for complete directions.\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eClarify with ISO Pure Cleanse shampoo. DO NOT PRE-CONDITION.\u003c\/li\u003e\n\u003cli\u003eAlways apply ISO Equalizing pre wrap, and don't rinse out.\u003c\/li\u003e\n\u003cli\u003eWrap in pre-determined formation.\u003c\/li\u003e\n\u003cli\u003ePaper towel blot thoroughly before applying the waving lotion.\u003c\/li\u003e\n\u003cli\u003eAfter applying the waving lotion, process until appropriate curl pattern is reached, then rinse thoroughly for a minimum of 5 minutes with warmer than normal water.\u003c\/li\u003e\n\u003cli\u003eTowel blot thoroughly before neutralizing.\u003c\/li\u003e\n\u003cli\u003eNeutralize for a full 5 minutes.\u003c\/li\u003e\n\u003cli\u003eRinse on the rod for a minimum of 3-5 minutes; drop out rods and rinse for an additional 2 minutes with warmer than normal water.\u003c\/li\u003e\n\u003cli\u003ePrescribe a customized ISO hair care regimen to keep your client's new texture healthy, shiny, and radiant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eEBS Pro Tips\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow does ISOamine work?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe hair's cuticle layer is negatively charged. Thio, the compound found in many traditional perms, is also negatively charged; therefore, when using a conventional perming system, the hair shaft rejects or repels, forcibly lifting the cuticle to allow penetration of the hair. In contrast, ISO Option Waves utilizes ISOamine, a positively charged compound that is attracted to the hair, thus allowing it to penetrate gently without damaging the cuticle. By penetrating deeper and more evenly than thio, ISOamine waves yield excellent curl results with minimal damage to the cuticle.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDo ISO Option Waves have a strong odor?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eISO Pre-Wrap, included in every box of Option 1, Option 2, and Option 3, is formulated with chlorophyll, the green pigment present in all green plants and algae that makes photosynthesis possible. As a natural deodorizer, it has a unique molecular composition that allows it to penetrate the hair shaft and absorb and reduce the odor released during the waving process.\u003c\/p\u003e","brand":"ISO","offers":[{"title":"Default Title","offer_id":46533543329942,"sku":null,"price":14.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0416\/9786\/9974\/files\/ISOEXOPERM_60c520e4-7e17-4ce2-b817-2bf7228ea9c5.webp?v=1786932103","url":"https:\/\/easternbeautysupply.com\/products\/iso-option-exo-perm-kit-damage-free-exothermic-waving-for-energized-curls-on-longer-resistant-hair-1-application","provider":"Eastern Beauty Supply","version":"1.0","type":"link"}