{"product_id":"wella-professional-color-touch-vibrant-red-collection-21-shades","title":"Wella Professional Color Touch Vibrant Red Collection (21 Shades)","description":"\u003cp\u003e\u003cstrong\u003eWella Professionals Color Touch Vibrant Reds Series 60ml\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis a premium demi-permanent hair colour designed to deliver striking, multi-dimensional red shades without the need for permanent commitment. The ammonia-free formula enhances hair pigment by up to 57%, thanks to the innovative Light2Color Complex, ensuring your red tones are rich, vibrant, and full of shine. With up to 50% grey coverage, this gentle cream formula offers a natural-looking colour that also maintains the softness and health of your hair. Enriched with natural lipids and keratin,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eColor Touch Vibrant Reds\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eleaves hair in excellent condition while providing a high-gloss finish that lasts up to 24 shampoos.\u003c\/p\u003e\n\u003cp\u003eThis versatile demi-permanent formula is ideal for clients seeking bold, fashion-forward red shades that can be easily refreshed or changed. The absence of ammonia ensures a gentler colouring experience, while the fast 20-minute processing time makes it perfect for efficient salon services or at-home use. Whether you're looking to correct existing colour or try out a new, daring shade,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eColor Touch Vibrant Reds\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eprovides excellent coverage with virtually invisible root regrowth. Offering the vibrancy and shine of permanent colour but with the flexibility of a demi-permanent option, this product is ideal for those who enjoy frequent colour changes without long-term commitment.\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAmmonia-free formula for gentle application and vibrant results.\u003c\/li\u003e\n\u003cli\u003eUp to 50% grey coverage for natural-looking colour.\u003c\/li\u003e\n\u003cli\u003eLasts up to 24 shampoos for long-lasting vibrancy.\u003c\/li\u003e\n\u003cli\u003eLow maintenance with virtually invisible root regrowth.\u003c\/li\u003e\n\u003cli\u003eHigh shine finish for stunning, fashion-forward looks.\u003c\/li\u003e\n\u003cli\u003eFast application time of just 20 minutes for efficient salon services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSafety Information:\u003c\/h3\u003e\n\u003cp\u003eFOR PROFESSIONAL USE ONLY. This product has been developed for professionals and must be mixed with oxidant (sold separately.) Please read instructions thoroughly before use. Can cause an allergic reaction, a patch test must be performed 48 hours prior to use. It is advisable to perform a strand test.\u003c\/p\u003e\n\u003ch3\u003eIdeal for:\u003c\/h3\u003e\n\u003cp\u003eIdeal for clients seeking bold, vibrant red shades with up to 50% grey coverage and minimal root regrowth.\u003c\/p\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eMix with Color Touch Emulsion in the recommended ratio. Apply to dry or towel-dried hair and process for 20 minutes before rinsing thoroughly.\u003c\/p\u003e\n\u003ch3\u003eIngredients:\u003c\/h3\u003e\n\u003cp\u003eWater, Cetearyl Alcohol, Glyceryl Stearate SE, Sodium Laureth Sulfate, Lanolin Alcohol, Sodium Lauryl Sulfate, Glycol Distearate, Laureth-4, Toluene-2,5-Diamine Sulfate, Sodium Sulphite, Sodium Sulphate, Wheat Amino Acids, Fragrance, Ascorbic Acid, Ethanolamine, Sodium Chloride, Tetrasodium EDTA, 2-Methylresorcinol, m-Aminophenol, 4-Amino-2-Hydroxytoluene, 2-Amino-4-Hydroxyethylaminoanisole Sulfate.\u003c\/p\u003e","brand":"Wella Professional","offers":[{"title":"Red","offer_id":46528362872982,"sku":null,"price":14.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0416\/9786\/9974\/files\/WellaProfessionals-ColorTouchVibrantRedsSeries60ml.webp?v=1786418178","url":"https:\/\/easternbeautysupply.com\/products\/wella-professional-color-touch-vibrant-red-collection-21-shades","provider":"Eastern Beauty Supply","version":"1.0","type":"link"}