ABOUT:
Gorgeous investment reds stay ahead of the game to provide protection against fade, while delivering the kind of shine, strength, and longevity that these feisty colorus demand.
BENEFITS:
- Delivers up to 2XProtects haircolor from UV exposure and premature fading caused by everyday aggressors the shine*
- Incredible color longevity—long-lasting reds—up to 40 shampoos*
- Delivers up to 2X the shine**
- Reduced breakage*** and 100% replenished and restrengthened hair****
- Nourishing protection that seals in moisture, softness, and shine for up to 30 shampoos*****
- Low-ammonia formula delivers healthy-looking, reliable results
- Optimal viscosity for bowl + brush or bottle application
HOW TO USE:
Mix 1:1 (equal parts color and appropriate Volume LumiShine Developer)
Apply with a color applicator bottle, or bowl and brush. (When mixing in a bottle, add developer first, then add color, and shake well.) Process for 35 minutes or up to 45 minutes for gray coverage.