Alcove Daily Shampoo 10oz/ 300ml

The Alcôve Daily Shampoo is a professional-grade sulfate-free cleanser originally developed for salon use and now available directly to consumers. Formulated for everyday use, its lightweight non-drying formula removes impurities and buildup while preserving the hair's natural moisture balance — making it ideal for anyone who washes their hair frequently without wanting to compromise softness, shine, or manageability.

Unlike harsh shampoos that strip the scalp over time, the Alcôve Daily Shampoo gently refreshes hair with each wash — keeping strands smooth, balanced, and healthy-looking day after day. It works beautifully on all hair types and textures, from straight to coily, and is safe for daily use on color-treated hair.

For a complete daily routine, pair with the Alcôve Daily Conditioner. For deeper repair on wash days, add the Alcôve Restructuring Mask.

Alcôve is a Canadian professional hair care brand trusted by salon stylists across Canada and the United States, available at select retailers and directly to consumers online.